About

A heart for small, local businesses

Social Drive was built by a small business owner, for small business owners. Not a venture-backed startup. Not a corporate agency. A person who has been in your shoes.

Matt Baer, founder of Social Drive Media
A message from our founder

Meet Matt Baer

Matt spent a decade as a firefighter in Northern Virginia — a job that demands grit, precision and showing up for people on their worst day. When he left the fire service, he built a landscaping business from the ground up and ran it himself.

That taught him what small business owners actually face: tight margins, not enough hours in the day, and a marketing world that seems designed for companies with teams and budgets most small businesses will never have.

That gap became the mission. Social Drive started as a social media management agency. When the tools we rented got in the way of the work, we built our own — a publishing and approval platform, a video delivery system, a studio recorder and a live audience tool — and put them to work for clients.

Today Social Drive operates out of Greencastle, PA with a simple belief: small businesses deserve a partner, friend and coach who is as excited about their success as they are.

The road so far

From the firehouse to the feed

  1. A decade in the fire service

    Teamwork, discipline, and how to stay calm and deliver when the stakes are high.

  2. A business built by hand

    Early mornings, real customers, and marketing with no budget and no team.

  3. Social Drive begins

    Social media management for the kind of business Matt used to run.

  4. Building our own tools

    Software made for client work, by the people doing the client work.

What we stand for

Your success is our success

Hard work

We do not cut corners. Whether it is one logo or a full managed program, we put in the work.

Simplicity

Marketing does not have to be complicated. We bring you a clear plan and a report you can read in two minutes.

Honesty

If something is not working, we will tell you. We would rather lose a client with our integrity intact than keep one by telling them what they want to hear.

No lock-in

Everything is month to month. We earn your business every month because that is how it should work.

Community first

We care about the businesses that make our towns work — the main street diner, the HVAC company, the volunteer fire company.

Faith-driven

Our values are grounded in faith. We treat every client the way we would want to be treated: with respect, care and real investment in their success.

Do you want to grow your business?

Let's do it together. Start with a free, no-obligation call.