A heart for small, local businesses
Social Drive was built by a small business owner, for small business owners. Not a venture-backed startup. Not a corporate agency. A person who has been in your shoes.

Meet Matt Baer
Matt spent a decade as a firefighter in Northern Virginia — a job that demands grit, precision and showing up for people on their worst day. When he left the fire service, he built a landscaping business from the ground up and ran it himself.
That taught him what small business owners actually face: tight margins, not enough hours in the day, and a marketing world that seems designed for companies with teams and budgets most small businesses will never have.
That gap became the mission. Social Drive started as a social media management agency. When the tools we rented got in the way of the work, we built our own — a publishing and approval platform, a video delivery system, a studio recorder and a live audience tool — and put them to work for clients.
Today Social Drive operates out of Greencastle, PA with a simple belief: small businesses deserve a partner, friend and coach who is as excited about their success as they are.
From the firehouse to the feed
A decade in the fire service
Teamwork, discipline, and how to stay calm and deliver when the stakes are high.
A business built by hand
Early mornings, real customers, and marketing with no budget and no team.
Social Drive begins
Social media management for the kind of business Matt used to run.
Building our own tools
Software made for client work, by the people doing the client work.
Your success is our success
Hard work
We do not cut corners. Whether it is one logo or a full managed program, we put in the work.
Simplicity
Marketing does not have to be complicated. We bring you a clear plan and a report you can read in two minutes.
Honesty
If something is not working, we will tell you. We would rather lose a client with our integrity intact than keep one by telling them what they want to hear.
No lock-in
Everything is month to month. We earn your business every month because that is how it should work.
Community first
We care about the businesses that make our towns work — the main street diner, the HVAC company, the volunteer fire company.
Faith-driven
Our values are grounded in faith. We treat every client the way we would want to be treated: with respect, care and real investment in their success.
Do you want to grow your business?
Let's do it together. Start with a free, no-obligation call.
